
Nitrite-free preservation – now it’s possible
Rovagnati has reached another goal as part of its commitment to continuous improvements in the nutritional quality of its cured meats.
Naturals – with no added nitrites – is the first ever full line of cured meats using 100% natural ingredients and no preservatives.
The Naturals line uses natural derivatives that are 100% nitrite & nitrate free. Thanks to their synergy, the result is a totally healthy product, with the same safety guarantees as one treated with nitrites.

Unique technology. International patent pending
Rovagnati has been able to eliminate nitrites completely thanks to its development of a unique and highly innovative technology, a project that has seen it working alongside several universities and animal science institutes throughout Italy for more than two years. An international patent application has been filed. Approved by the competent authorities, this new technology lets Rovagnati produce products free of nitrite additives.

Good for you, good for the environment.
A complete range of tasty, healthy and fair products as they are made with natural ingredients, respect for the environment and the animal welfare. All the ingredients are completely natural - from field to fork - and processed to a minimum without any chemical adjuvants or additives. Our product transformation processes are totally natural and harmless, such as steaming (cooked ham), hot air cooking (Mortadella), and curing at controlled temperatures and humidity (salami and raw ham).
Guaranteeing high quality products has always been our top priority
Our cured meats bring a long history of love, passion and precision to the table. With the new Traceability project, our customers can follow the entire supply chain of our charcuterie products from farm to table. Purchasing trays from the Naturals line provides immediate access to a variety of product information such as where the ingredients come from, how the livestock were raised and processed, how the final product was made, the quality controls performed, and suggestions for optimal consumption at home.
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ROVAGNATI NATURALS respects our Responsible Quality Pillars.

TASTY
HEALTHY
More about 0% Antibiotics
The pigs come from farms where antibiotics are prohibited from birth to slaughter.
If antibiotic therapy is required, it is administered but the pigs are then immediately removed from the Antibiotic Free program.
Antibiotics are not administered in any way, not even through dietary intake: fodder production is controlled by the Ministry of Agriculture and the entire farming process is supervised by Baltic Control, a body controlled by DANAK, which carries out unannounced audits.
Preventive drug administration is therefore prohibited in all cases: this means that the pigs are provided with ideal environmental conditions in order to prevent infectious diseases. It also ensures that consumers can eat meat without potential traces of antibiotics and therefore without the risk of developing resistance to antibiotics, which is an ever more important aspect of our health.
More about 0% added artificial preservatives
In our Naturals line of cooked hams, mortadella and salami we use natural derivatives that are 100% nitrite & nitrate free. The result of their synergy is a totally healthy product, with the same safety guarantees as one treated with nitrites.
With the help of just Mother Nature, you can be assured of safe and strictly controlled food.
More about 0% GMO
None of the natural ingredients used for producing cooked hams, mortadellas and salamis derive from genetically modified farming.
In addition to declarations made by producers, Rovagnati carries out research on GMO markers for all its raw materials to safeguard consumers who know about GMO.
Rovagnati would like to extend the GMO-free policy to the supply chain of pig fodder used for its Naturals range as soon as possible.
0% Milk proteins
0% Added monosodium glutamate
FAIR
* percentage referred to the self-service tray

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PIGS
Rovagnati has developed a specific program that not only applies the 5 freedoms, but also guarantees good practices in farming and animal welfare by ensuring an audited supply chain that follows specific criteria:
- NO antibiotics since birth
- NO growth hormone can be administered to the pigs according to EU legislation
- Castration only with anesthesia and analgesia, according to EU legislation
- No extraction of teeth, according to EU legislation
- No ear cutting, according to EU legislation
- Enough straw and fodder
- Environmental enrichment, according to EU legislation
- Free range for sows up to 7 days before delivery, according to EU legislation
FIND OUT MORE ABOUT ANIMAL WELFARE OF PIGS
CHICKENS
Rovagnati also extends the animal welfare to chickens. Rovagnati makes use of a Made in Italy poultry supply chain that reduces intensive breeding and guarantees good practices in farming and animal welfare:
- Floor-raised chickens
- Daily checks by expert personnel
- Raising without the use of antibiotics
- Non-GMO feed
- More space for the chickens than the legal limits
FIND OUT MORE ABOUT ANIMAL WELFARE OF CHICKENS

